They do put a heeauge amount of effort into their parties (like a really good psy squat, which as everyone knows are the best produced parties, in terms of effort and real variety) - a lot of the people who were involved in Liquid Connective and ID Spiral are involved in Synergy, and they put on some fucking superb events a few years back. They use the whole of the Drome and only have one dedicated dancefloor - the other rooms are are chillouts, live rooms, performance areas, stalls for NGO/pressure groups etc . . . I went to one of their first events and had a wicked time - my lasting memory from that night was me and my best mate tripping our nuts off on mushies while monopolising the biggest beanbag in the world, and getting confronted with a 5 minute 'performance' about why certain brands of condoms are evil because they have spermicide on them which is bad for ladies' fanjitas
As for the price you do get what you pay for, but you've got to enjoy multi-media new age hippy bollocks (I am partial to it now and then)

to justify it. Obviously it's not everyone's cup of tea, but then again neither is Lapsang Souchong. They are aiming at a certain type of person with their publicity material and as such risk alienating lots of other people (the reaction of many on urban is testament to this).
sam