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Gone for a Burton
og ogilby said:Thinking back to your post yesterday when you noticed that all the percentages of the ingredients they gave a percentage too only added up to about 35%, I'm wondering if they chose only to put a figure on the ones they wanted to highlight and the other 65% comes from the ingredients with no percentage next to them.
If you notice there is no percentage figure given for water but I reckon it must have been 30% of the product, but not a good selling point for a fairly expensive product.
Maybe they only note the percentages of the things they've labeled it for?
So it's a Moroccan lamb and chickpea casserole: they then give percentages of the lamb, the chickpea, and the apricots (cos it's the dried fruit that makes it "Moroccan").
If it was a water and onion soup, they would have noted the percentages of the water and onions...?



