audiotech
wav, aiff, mp3, ogg, flac
The Revolution Will Not Be Televised
Not a media-studies student are you?
Most working class families live busy lives, earning a living, raising families and trying to have a bit of fun. Television (when there's time to watch it) can be both informative and trashy, but is the writer seriously suggesting that TV is leading people away from talking to people, or questioning oppression?
Research indicates that people get their news mainly from TV bulletins, bulletins (and other thought provoking programming) that can and does instigate discusssions at home, work, most social settings in fact. Rather than leading people away from talking to each other, it is the opposite which is usually the case.
As for questioning oppression? There are many factors involved here, with ideas, confidence and organisation being the most important. TV influence in this question is not so important. Although propaganda has it's part, the technology that delivers it is now more accessable to people, to enable them to talk to others, or question oppression.
jiggajagga said:I think Adorno basically got it right when he:-
argued that capitalism fed people with the products of a 'culture industry' - the opposite of 'true' art - to keep them passively satisfied and politically apathetic.
Adorno saw that capitalism had not become more precarious or close to collapse, as Marx had predicted. Instead, it had seemingly become more entrenched. Where Marx had focussed on economics, Adorno placed emphasis on the role of culture in securing the status quo.
Popular culture was identified as the reason for people's passive satisfaction and lack of interest in overthrowing the capitalist system.
Adorno suggested that culture industries churn out a debased mass of unsophisticated, sentimental products which have replaced the more 'difficult' and critical art forms which might lead people to actually question social life.
False needs are cultivated in people by the culture industries. These are needs which can be both created and satisfied by the capitalist system, and which replace people's 'true' needs - freedom, full expression of human potential and creativity, genuine creative happiness.
Commodity fetishism (promoted by the marketing, advertising and media industries) means that social relations and cultural experiences are objectified in terms of money. We are delighted by something because of how much it cost.
Popular media and music products are characterised by standardisation (they are basically formulaic and similar) and pseudo-individualisation (incidental differences make them seem distinctive, but they're not). (Boy/Girl Bands all the same? My point.)
Products of the culture industry may be emotional or apparently moving, but Adorno sees this as cathartic - we might seek some comfort in a sad film or song, have a bit of a cry, and then feel restored again.
Boiled down to its most obvious modern-day application, the argument would be that television leads people away from talking to each other or questioning the oppression in their lives. Instead they get up and go to work (if they are employed), come home and switch on TV, absorb TV's nonsense until bedtime, and then the daily cycle starts again.
Not a media-studies student are you?
Most working class families live busy lives, earning a living, raising families and trying to have a bit of fun. Television (when there's time to watch it) can be both informative and trashy, but is the writer seriously suggesting that TV is leading people away from talking to people, or questioning oppression?
Research indicates that people get their news mainly from TV bulletins, bulletins (and other thought provoking programming) that can and does instigate discusssions at home, work, most social settings in fact. Rather than leading people away from talking to each other, it is the opposite which is usually the case.
As for questioning oppression? There are many factors involved here, with ideas, confidence and organisation being the most important. TV influence in this question is not so important. Although propaganda has it's part, the technology that delivers it is now more accessable to people, to enable them to talk to others, or question oppression.
