Nintendo have the worst adverts ever

[electrogirl]

abandoned, alone, apart, oneself, comfortless, companionless, deserted, desolate, destitute, disconsolate, down, empty, estranged, forsaken, godforsaken, homeless, isolated, left, lone, lonesome, outcast, reclusive, rejected, renounced, secluded, single, solitary, troglodytic, unattended, unbefriended, uncherished, unsocial, withdrawn

243 points

what a bittersweet victory.

 

[spacemonkey]

boggle?

that really did make me laugh. i can just imagine you getting boggle out as last resort cos some boy is saying he has to go home when you want him to stay

sorry

funny as fuck.

 

[DotCommunist]

Who is JLP??

patrick stewart

 

[Augie March]

I bet Joe Pasquale's tour manager fell for the Boggle trick.

 

[electrogirl]

I bet Joe Pasquale's tour manager fell for the Boggle trick.

You again.

 

[Herbsman.]

Who is JLP??

http://www.jamaicalabourparty.com/

 

[cliche guevara]

I'll play boggle! Do you like boggle?

Real boggle though. Not computer boggle.

You are Peggy Hill and I claim my five pounds.

 

[kyser_soze]

People, take a step back and start thinking about how Nintendo are positioning the Wii, and specifically how each game 'ad' is different.

The Wii is being positioned as a piece of kit bought by people who don't buy videogaming equipment; the console as a family/social toy. By using catalogue models, just as they have in the DS ads, as well as sleb endorsements, they are raising the Wii out of the Xbox harcore gamer and PS3 total lifestyle choice.

As a campaign it's worked brilliantly, getting over the easy to use nature, non-hardcore gaming and the joy and fun that owning a Wii can bring for the whole family. Irrespective of whether any of you lot buy stuff on the back of sleb endorsement (lots of people do) or whether you think the ads look cheap.

 

[DotCommunist]

wiii fit ads and brain training ads. It's obvious that they're pushing at hitherto un explored markets with these ads. Doesn't make the ads any good of course

 

[isitme]

People, take a step back and start thinking about how Nintendo are positioning the Wii, and specifically how each game 'ad' is different.

The Wii is being positioned as a piece of kit bought by people who don't buy videogaming equipment; the console as a family/social toy. By using catalogue models, just as they have in the DS ads, as well as sleb endorsements, they are raising the Wii out of the Xbox harcore gamer and PS3 total lifestyle choice.

As a campaign it's worked brilliantly, getting over the easy to use nature, non-hardcore gaming and the joy and fun that owning a Wii can bring for the whole family. Irrespective of whether any of you lot buy stuff on the back of sleb endorsement (lots of people do) or whether you think the ads look cheap.

oh i agree they aren't aimed at me, but not all the best ads are aimed at 20 something males. a lot of food companies do great ads aimed at families or mams, etc

 

[kained&able]

the current nintendo ads work well as a sponsorship intro into a programme(like the galdiator ones) but are a bit shit.

dave

 

[electrogirl]

oh i agree they aren't aimed at me, but not all the best ads are aimed at 20 something males.

like that brilliant one for Mum deodorant with the old people fucking.

 

[stupid kid]

the games look fun, but the adverts make them look shit by having catalogue models in fake houses playing them

nintendo are a massive global company, you'd think they'd do better

They're not on nearly the same scale as MS or Sony.

 

[Chairman Meow]

oh i agree they aren't aimed at me, but not all the best ads are aimed at 20 something males. a lot of food companies do great ads aimed at families or mams, etc

They must be aimed at the likes of me and my sprog though, because whenver one is on we usually end up chatting about whether it would be a good game to get or not.

Wii Music looks bloody boring though.

 

[Boycey]

can't believe this hasn't been posted yet

 

[beeboo]

What kyser said, basically - they're selling consoles and games to people who don't 'DO' consoles and games.

Even down to the boring living room environment, it's designed to look comfortable, non-threatening, mostly focussing on the social aspects of the game rather than the games themselves.

The sleb endorsement aspect is very cleverly and believably done.

Overall, it may not be entertaining advertising but it's good advertising.

 

[isitme]

like that brilliant one for Mum deodorant with the old people fucking.

just who was that aimed at?

 

[Macabre]

I think they tactic of targeting the consoles for day to day use is very forward thinking. With hand held tech like iPhones and Blackberrys, plus electric paper not too far away, Nintendo are going for a multi-purpose tool rather than just a games toy.

 

[Augie March]

The Animal Crossing ones at the moment are irritating.

 

[isitme]

I think Nintendo will be like Coca Cola, they'll just be around forever.