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Evening Standard to become a freesheet

Metro is distributed from those racks in the tube station, but from what I see the lite is distributed on public streets as was the london paper.

That's the difference - Metro pays LU for the right to distribute in its stations but the Lite and The London Paper didn't have those contracts, so sent armies of 'distributors' out onto the streets to shove newspapers into peoples' hands.
 
He promised he would when he took over (remember the "Sorry" ad campaign?) but it hasn't materialised. The ES is still very right wing.

The whole thing (spending all that on the 'sorry' campaign for a change of direction which hasn't materialised, followed rapidly by change to freesheet) suggests the new owners haven't got anything vaguely resembling a coherent long term strategy.

The whole freesheet approach is such a long way from where ES has been positioning itself in recent times it's going to have do a complete 360. I can't see it working tbh.
 
The whole thing (spending all that on the 'sorry' campaign for a change of direction which hasn't materialised, followed rapidly by change to freesheet) suggests the new owners haven't got anything vaguely resembling a coherent long term strategy.

The whole freesheet approach is such a long way from where ES has been positioning itself in recent times it's going to have do a complete 360. I can't see it working tbh.

As much as I hate the ES for its politics, I'm sad to see what was a sharp, professional newspaper become such a basket case.
 
Quality newspaper, my arse. It's a vile piece of celeb tittle tattle and Toryboy trumpeting.
I hope it goes down the pan.

Seconded.

Reading the shite they were running about Climate camp and the G20 (I know it was shite because, unlike the Substandard, I was actually there), I can't wait to see it fail, especially the thought of a couple of its so-called 'journalists' losing their jobs fills me with glee, frankly.

And if it's only just about to become a freesheet, does that mean people actually paid real money for that repulsive piece of toilet paper? It's actually lower in my affections than Socialist Worker.
 
That ES mag it brings out on Fri is the worst thing ever,full of rich fuckers Ive never heard of,used to have a decent listings mag a few years ago Hot Tickets.
 
That ES mag it brings out on Fri is the worst thing ever,full of rich fuckers Ive never heard of,used to have a decent listings mag a few years ago Hot Tickets.

Hot Tickets was great! I used to buy it for that back in the 90s. There was no good reason to bother with the Standard when they scrapped it for ES magazine, which is just Hello! on a shoestring.
 
Out of interest, what sort of percentage of a newspaper's income comes from paper sales, rather than advertising revenue?

Not disagreeing with you at all - I genuinely don't know, but suspect you do :cool:

An average paid-for newspaper makes £155 revenue per year per reader. £90 from cover sales. £60 from advertising. £5 from other ventures. The question about contribution to profit is murkier- depends whether you think distribution is a copy sales cost or a general overhead.
 
Hot Tickets was great! I used to buy it for that back in the 90s. There was no good reason to bother with the Standard when they scrapped it for ES magazine, which is just Hello! on a shoestring.

I know,had a great TV guide in as well,they got rid of it in 2001 I think and bought out a mag called Metro,they replaced that with the excretable ES.
 
So Im assuming it wont be stocked by newsagents or supermarkets anymore? wonder what'll happen to the vendors? big step into the unknown for an established paper to go down this route
 
He promised he would when he took over (remember the "Sorry" ad campaign?) but it hasn't materialised. The ES is still very right wing.

Yeah... so much for all the 'sorry' ads... :rolleyes:

evening-standard-sorry2.jpg
 
I certainly hope the Evening Substandard goes right down the pan, and that two little parasites in particular (namely Prosser and Mendicks) both end up losing their jobs and having great difficulty in getting others (at least in the media industry) as well.
 
I've resented paying for it for years as it's so shit.

I'll feel a tad less resentment knowing I'm not paying for shit :o:D
 
It's a shame they're getting rid of the vendors - they surely could have kept them to dish out the freebie copies. I'd rather them in those little wooden stands shouting 'stanard... get ya stanard' than the London Lite/Paper ones that stand right in front of tube entrances and thrust the bloody things into your face!
 
Yes that's the end of a little London tradition, the old newspaper vendors shouting out the paper's name.
 
Not that I've read the Standard for years but give me the old vendors any day of the week, these new ones that stand at the middle of the entrance to the tube shouting and thrusting the papers at you :mad:
 
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