i disagree. from what i've seen, there's some careful thought behind them. for example, the shirts which suggest that there are more people around the edl than is likely to be the case, naming the 'division' of the edl the wearer's from. also, the edl you see on the street are by no means all who are around on the day. for every person on an edl demo, i'd suggest there's two or three - at least - tucked away in a pub nearby. should push come to shove, their emergence could change the balance of forces quite quickly. this is a level of tactical thinking at which few left-wing groups have arrived.
even if what you say were the case, and i don't doubt they have their share of thick fuckers, they are not a group in the sense the swp or even uaf are a group. they do not have a membership structure, and the people who attend their demos are not necessarily all the same people who post on their boards.
You are separating the thought behind them from the thought-power of the average attendee. I agree that the whole branding exercise is clever and some of the propaganda is superficially clever in trying to say they only oppose extremists. But these are just clarion calls that appeal to large numbers of nasty and stupid elements.
You are correct that for every obvious EDL-ers there are quite a few sympathisers milling around. It doesnt follow that the latter are more intelligent, discerning, theologically or culturally minded. It just makes them milder, more apathetic or cowardly bigots rather than enthusiastic or committed ones.
This is not to say that muslims cant be bigots too of course. Much of the "culture" EDL draw from is the self segregaton that occurs in areas that are heavily blighted environmentally,economically and culturally.
Elements that have been shat on by capitalism are turning around and blaming brown people for why they feel crap about themselves.
It's divide and rule, consciously and deliberately stirred up by the establishment media for many years.
EDL will serve a function for the ruling class and media so long as they provide good copy and prevent any risk of people taking action against the banks that have ripped us off to the tune of £40k per household.
They are certainly not a group in the way SWP are, but the counter protests aint really UAF. I would think the counter protests are less of an organisation than EDL - they are just locals who dont like aggressive thick bigots organising in their towns and cities.
ETA: Beyond branding, I wouldnt overstate the "intelligence" of EDL propaganda too much. How "English" are lions, St George, Teutonic knights and gothic script?